CrunchGear's Nicholas Deleon posts Kindle's new ad, a real-world one vs the earlier fantasy-style ones which had many wondering what a Kindle even is.
The Kindle Chronicles' Len Edgerly got there first (though not on national TV) with a video comparison when he filmed his beloved iPad and Kindle together (see this also if you hadn't before).
The new ad isn't a slam on the amazing iPad as a do-all tablet, except for the fact that it's just not a superb e-reader in sunlight if you'd rather focus on the text than your visage. Len got in line at 4:30am to get his iPad and still loves it, except in sunlight.
I see, in a quick look, that the new ad is making quite a splash, when it shows the Kindle and its owner in sunlight :-)
CrunchGear's Deleon has fun with this:
' ...You already knew that the Kindle was perfectly visible in direct sunlight [an earlier Kindle 3 VIDEO], and now we have Amazon—yes, this is an actual commercial that was seen on television (Good Morning America, to be exact) a few moments ago—stressing the fact.
You have to love the overreaction of the person who posted this on YouTube—“how could they put this on air???”
Maybe because it’s true? Just a guess. '
Some of the YouTube comments are just hilarious.
This is my K3 placed in a shaft of light from the window.This was less than an hour after it arrived, on August 27, and I wanted to test it in sunlight although indoors. It was almost 4:30 pm since the camera's still on Pacific Std time.
I took some comparison photos that day for the blog alongside the K2.
The Exif data shows it was taken at ISO 100 at 1/800th of a second at F4, inside, with
Kindle 3's (UK: Kindle 3's), DX Graphite
Check often: Temporarily-free late-listed non-classics or recently published ones
Guide to finding Free Kindle books and Sources. Top 100 free bestsellers.
Also, UK customers should see the UK store's Top 100 free bestsellers.